By addressing a relatively large number of individuals at once, digital marketing assists businesses in expanding their market base. Furthermore, digital marketing is inexpensive and can reach a reasonably huge number of individuals all over the world. Malaysia is a technologically advanced Asian country, and placing your business online is one method for it to enter the global market.
Email marketing is a tool that Malaysian digital marketers commonly employ. One of the key reasons email marketing is so effective is that it delivers a worldwide reach at a low cost. Malaysians open their emails at a rate of 16.52 %. This enables firms to maintain close contact with their clients by giving pertinent information via this platform.